Insights Learning & Development Ltd
Job Description
Our Brand Strategy and Planning team serves as a strategic partner to our Regions and Channels by deeply understanding and addressing the unique needs, challenges, and revenue goals of each team. Our emphasis is on tailoring, adapting. and executing overarching marketing strategies to resonate with local market dynamics, ensuring that our initiatives are both relevant and impactful.
In this Marketing Planning Manager role, you will collaborate with stakeholders across the Netherlands, Belgium, and Luxembourg to identify specific regional needs and translate them into a comprehensive, coordinated marketing plan that aligns with the business’s commercial objectives.
As the regional marketing expert, you will drive revenue growth and enhance customer engagement by executing top-tier marketing campaigns and promotional activities. This involves managing quarterly marketing planning sessions, forward planning, and conducting quarterly reviews.
Working closely with multiple channels and internal stakeholders, you will ensure that all strategies are localized effectively, taking into account regional nuances, contextual language, and legal and social differences to achieve our strategic goals.
This role is initially offered as a 12 month contract.
Qualifications
This role is ideal for a self-starter with the skills, passion and enthusiasm to drive marketing from a strategic perspective.
It is essential for you to be fluent in Dutch and English with exceptional written & verbal communication skills. It would be beneficial to be fluent in French, but this is not essential. With extended marketing experience in a B2B environment, you are a full stack marketer or marketing generalist skilled in creating and executing impactful marketing strategies.
Pro-active, resourceful and with strong influencing skills, you will be adept in working closely with stakeholders such as senior leaders and executives. You will be a confident, compelling team member who garners the trust of others while also able to comfortably work independently.
Additional Information
This is a remote role, but regular travel to the Haarlem office should be expected.
Everyone is welcome at Insights. We’re dedicated to creating a space where you belong — that means accepting you for who you are now and supporting you on your journey towards whoever you want to become.
Our colourful solutions help people see themselves and others in a new light and we love encouraging our diverse global community to experience the transformational power of Insights Discovery. Through listening and learning, we will continue to foster the connections that matter to build a more inclusive culture.
It is in our nature to nurture. We have developed an organisation which puts care for our people, inclusion, belonging and wellbeing at the heart of our approach. We’re strengthened by a community where we work together to co-create a culture that celebrates difference and welcomes everybody.
We love learning. We want to be better tomorrow than we are today and we’re up for the journey. Unapologetically human, undoubtedly individual. Colourful to our core.
Read more about inclusivity at Insights via the vacancy page on our website: https://www.insights.com/inclusively-insights/
